Born To Win: Draze renews music deal with Converge Media
Draze poses with the Emmy Governor’s Award presented to Converge Media on June 4th by the National Academy of Television Arts and Sciences NW. Draze’s music has appeared in several Converge Media productions over the past few years and his song I Did It For Us became an anthem across the Emerald City after it was used as the theme music for the Morning Update Show.
Seattle rapper Draze is once again set to be heavily featured across Converge Media platforms. The international rapper and producer has renewed his relationship with Converge Media through the licensing of several tracks in his catalog including his latest single Born To Win (ft. Owuor Arunga, KingDZashe) which now doubles as the intro song to The Day With Trae, which airs weekdays from 11 - 11:30 am across all Converge Media platforms.
Fans of the Morning Update Show will remember Draze’s track I Did It For Us which was not only the intro track to Converge Media’s anchor show but also became an anthem across the Emerald City and beyond.
According to Draze the pairing of his music with Converge content is the perfect match.
“For a song like “Born To Win” to be a theme song is groundbreaking! That is one of the reasons I am so excited to continue working with Converge. From the music they use to the stories they tell, Converge is always pushing the envelope. I could not think of a better fit for this song than “The Day With Trae.” She not only embodies the spirit of this music but is a gifted storyteller amplifying the voices of our community to the World,” said Draze
According to The Day With Trae host TraeAnna Holiday, the track Born To Win is aligned with the vision and purpose of her show.
“Born to Win is a perfect pairing for The Day With Trae! Draze’s lyrics exemplify triumph, not just for him, but for everyone around him. As I encourage everyone to see themselves as a part of the solution in every episode, I want the audience to understand that they’re born to win as well,” said Holiday
Check out the music video to Born To Win
About Draze
Draze (aka Dumisani Maraire Jr.) is the latest member of a premier musical family of Zimbabwe to emerge as a high-profile U.S. artist. He is the son of the great Dumisani Maraire Sr. and Lora (Sukutai) Chiorah-Dye. Both were key figures in the Zimbabwean music diaspora. Draze is being celebrated for the way in which he modernizes the mbira and marimba while infusing new spirit in contemporary music performance. He was recently propelled to an international arena with his nomination for a Zimbabwe Hip Hop award and features of his music in popular television shows and promotional ads for major brands: Love & Hip-Hop, Empire, The Masked Singer, NBA TV, Inventing Anna, and others. With over 100 placements in television, film, and commercials Draze is quickly becoming one of the most sought-after writers in Hollywood.
Draze moved from his Seattle home to Zimbabwe at the age of six, where he was immersed in traditional Zimbabwean music and began performing. Still a youth when he returned to Seattle, Draze grew up in Seattle’s hip hop culture and street life, and became recognized as one of the top artists in the region. Draze continued to perform in his family’s Zimbabwean marimba band on several continents around the world, opening for major artists such as Janet Jackson, Miles Davis, and Jimmy Buffet. As Draze, he has performed as an opening act for Snoop Dogg, Macklemore, Wale, Floetry, and others. Tours have taken him to Korea, Japan, Guam, Hawaii, Europe, and throughout the world.