FOX13 Seattle launched a new bus ad campaign to promote The Jennifer Husdon Show and Back2Besa, which air on FOX13 Seattle in Western Washington and the FOX Local App. The campaign, themed "Choose Joy," aligns perfectly with the Black Joy programming that both shows champion.

The "Choose Joy" campaign aims to uplift and inspire viewers, encouraging them to embrace positivity and celebrate the richness of Black culture. The bus ads will feature Gordon and Hudson together, radiating joy and spreading a message of hope.

This collaboration comes at a time when representation and authentic storytelling are more important than ever. Both Back2Besa and the Jennifer Hudson Show are committed to providing a platform for Black voices and experiences, and this campaign further amplifies their shared mission.

As the bus ads roll out across Puget Sound, they are sure to spark conversations and spread a wave of positivity throughout the city. Gordon and Hudson's collaboration serves as a powerful reminder that choosing joy is a conscious decision that can have a profound impact on individuals and communities alike.

Tune in to The Jennifer Hudson Show Monday through Friday at 1 p.m. on FOX13 Seattle, catch Back2Besa on Saturday at 10:30 p.m. on FOX13 Seattle, and watch the replay at 10 a.m. on Sunday on FOX13+ and don’t forget to “Choose Joy”