Beyond the Chair: How Barbershops are Becoming Safe Spaces for Mental Health

Northwest Credible Messengers is making a significant impact through its Barber & Beauty Shop Behavioral Health Project, powered by a grant from the Community Reinvestment Project and the Washington State Department of Commerce. This initiative equips community leaders, such as salon and barbershop owners, with Peer Support Specialist Certification, providing them with crucial skills in behavioral health and peer counseling.


These leaders, already trusted figures, are now certified to offer structured support, create safe spaces for emotional expression, and address mental health challenges. The program aims to reduce violence by leveraging existing peer work within these community hubs and amplifying their positive influence.


The training covers effective communication, crisis awareness, creating actionable plans, and fostering a network of credible messengers. Operations Director Khalia Williams-O'Neal emphasizes building a sustainable infrastructure for community healing, while Outreach Coordinator Johnny Cheng focuses on amplifying existing peer work.


Participants like Turner "Taco" Yarbrough, Cecilia Pleasant, Tony Brooks Jr., and Monika Mathews are now equipped to provide support and guidance, impacting multiple generations. The program aims to destigmatize mental health, enhance accessibility to support, and foster community wellness. Future goals include expanding the program, increasing visibility, and creating more impact across Washington State, with a vision of a unified community effort for sustainable change.


This story was produced by Acacia Iyana and Erik Kalligraphy, shot by Paul Sanders and barry johnson, and edited by Emilio Dominguez for Converge Media Presents. 


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